AEM Holding group, an agricultural investment fund focused on technologies, innovations, research and ecology was launched in Romania in 2021. It absorbed Agro-Est Muntenia – a top distributor of agricultural inputs in Romania, an input factory, a B2C dedicated small farmer e-store called Hectarul.ro and other research projects.
AEM Holding supports innovative, eco-friendly projects that are friendly to the environment: soil, water, fauna and flora, which can be implemented quickly, efficiently and at low costs on the farm.
Their mission: to help all farmers in Romania and the European Union to use only organic raw materials for fertilizing agricultural crops. We are here to support you, to accompany you in a new agricultural era
Our job: create a progressive identity and communication direction for the brand to tell all the above
So we set out to create an interactive, digital “investment fund” brand identity for AEM Holding to match their mission.