AEM HOLDING BRANDING

THE CHALLENGE:

AEM Holding group, an agricultural investment fund focused on technologies, innovations, research and ecology was launched in Romania in 2021. It absorbed Agro-Est Muntenia – a top distributor of agricultural inputs in Romania, an input factory, a B2C dedicated small farmer e-store called Hectarul.ro and other research projects.

AEM Holding supports innovative, eco-friendly projects that are friendly to the environment: soil, water, fauna and flora, which can be implemented quickly, efficiently and at low costs on the farm.

Their mission: to help all farmers in Romania and the European Union to use only organic raw materials for fertilizing agricultural crops. We are here to support you, to accompany you in a new agricultural era

Our job: create a progressive identity and communication direction for the brand to tell all the above

 

DESCRIPTION:

So we set out to create an interactive, digital “investment fund” brand identity for AEM Holding to match their mission.