To develop a shell design for the new MAPS TSP product belonging to SCREEMS. To get from blueprints to a competitive commercial design all-around
From blueprint and interview with Founding Father of Screems – Geoffrey Leslie – to Concept, Product Design and an entire innovative Communication platform. A Branding challenge all-around: a product difficult to understand – extremely innovative and meant to change the world – a difficult and complex mission, a remote team spread on all the continents. A real Challenge for the whole WEARE Younger team as well as for the partners involved in this wonderful project.
Screems is a Finalist at the Lisbon Ad Festival 2019 – under the Digital Branding Category