The challenge – to develop a full fledged international distillery image, make the idea of their products come to life in reality through competitive packaging,
The most important part of our work is to document each brand, understand where the idea, the name came from what the story behind it is. All stories are good, you just need to tap into them.
Zamfira’s Legend began between 1850 and the 1930s. In a far away land, near the Setraru Village, Zamfira was the keeper of a tavern placed on Mound. The Mound was situated between forests and rivers, and weary travelers would stop here to drink Zamfira’s potions and be rejuverated. The Mound was and still is between forests, and right next to a river.
That’s where our Story begins….
Well actually, in the real story that’s where it also ends, because Zamfira’s inn was burned by local outlaws called Haiducs.