THE CHALLENGE:

To develop and construct around a new product launched by Agxecutive: a bootcamp, a sandbox ment to select and train a new generation of agri-experts.

DESCRIPTION:

Our job, build the name, the brand, the communication around the whole idea. Market it in two directions:

1. Recruit highly valuable resources
2. Get big agri companies on-board as stakeholders

Alongside our partner and client, Agxecutive, we developed an unique project to get the next generation of employees ready for the field. A training program for undergraduate students of agricultural faculties and graduates. Creating new employees for agribusiness companies, transforming final year students into human resources connected to the needs of the labor market.

WHAT IS UNIVAGX?